Right in the heart of Smithfields, Charterhouse Square is a small oasis of green in the midst of the bustling market. Helical acquired a large office building to the East of the Square and planned to refurbish it for the modern age. A brand was needed that reflected the Media feel of the new building design and its location. In response, we developed a strong red and white colour scheme with a ‘digital’ inspired logo and applied this to a film, brochure, website, signage and launch party.
Commercial Real Estate
What we did